THE CONDITIONAL INDIRECT EFFECT MODEL OF EMPLOYEES’ INNOVATIVE WORK BEHAVIOR

Muhammad Iftikhar Ali, Dr. Faisal Shafique Butt, Bilal Bilal Khalid, Dr. Robina Yasmin, Maryum Qayyum Satti

Abstract


The basic determination of the current study is to investigate the effect of employees’ proactive personality in relation with their innovative work behaviors through mediation and moderation of employee engagement and long-term orientation respectively at workplace. The data collected from 220 employees working in hospitality industry through purposive sampling technique and analyzed through Smart-PLS, furthermore, the moderated-mediation index calculated through PROCESS-macro. The results show that the indirect outcome of proactive personality on innovative work is stronger than the direct effect. Although employee engagement plays an imperative role in bridging gap between employees’ proactive personality and their innovative behaviors at workplace, but long-term orientation of employees’ augment this mechanism. The best possible explanations, limitations and impending guidelines are deliberated.


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